Our brand standards for video are outlined in our brand guidebook on pages 39 – 47. To ensure the design approval process for your video goes as smoothly as possible, If you would like to produce your own branded video assets, we have resources thatĬan empower you to do so while staying on brand with the University’s brand standards. Video and audio files will be maintained on our server during this period as well. Please maintain a copy of your finished deliverable for your records. Needed, we can also assist with distribution by uploading and publishing your finishedįinished videos are maintained in our library for two years before being subject toĭeletion. The final deliverable will be uploaded and sent to you as a downloadable link. Of the editing timeline to ensure you get your desired outcome. We will typically allocate up to three revisions as part This is the editing phase of the process where our team will piece together the videoĪnd audio elements captured in post and add graphics, music and other elements toĬreate the finished piece. What is needed for the intended deliverable. YouĪnd your team will be invited to join us on set during this process to ensure we capture Our team will capture video and/or build animations for your final deliverable. Those assets needed to complete the video. In some cases, we may partner with you to secure The best way to communicate your ideas and achieve your goals.ĭuring this phase, our team will do the legwork of securing talent, locations equipment,Įtc. These scripts and concepts will be pitched to you so you can help us evaluate Who is brought into the project knows what the goals of the project are.ĭuring this phase, our team will develop concepts and scripts to produce your finished Our team willĭraft a completed Creative Brief based on this information so that we can ensure everyone The questionnaire can ensure this process goes smoothly and quickly. Providing clear and sufficient details when answering Our process for producing videos can be divided in to six stages:ĭuring this phase, we will evaluate your project request and make sure our team isĪligned with yours on the intended audience, goals you wish to achieve you’re your Your project has lasting value and impact for not just your department, but the UniversityĪs well. When working with our team, you can expect a thorough production process to ensure When submitting your project proposal, letting us know whether or not you have a budgetĬan be helpful in determining the best path forward. Videos that require a larger production crew than what we have in-house.Producing a finished video in less than four weeks.
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That said, for projects requiring a fast turn-around or for projects Most projects we complete are done without In-house with no additional expense to you. You are not required to have a budget for your project as most videos can be completed Should plan a minimum of four to six (4-6) weeks for completion of your project. Your project in a timely manner but please plan accordingly as video production requiresĮxtensive planning and can take longer to produce depending on what’s involved. Our team’s plate when your request is received. It might also be affected by other projects that are on The timeline for your project will be largely dependent on the creative and what’s Submit Project Proposal What to expect: Timeline Note that your project timeline should allow for a minimum of 4-6 weeks for completion. Please fill out our questionnaire in detail, using If you would like to produce a branded video communication for your college or department, High level virtual events and video communications.Short form videos that are aimed at fundraising.Short documentaries that tell the story of student-centered success.Sights and sounds videos that highlight moments of significance.Recruiting videos for undergraduate, graduate and doctoral degree programs at the.Commercial videos for marketing campaigns.Some examples of projects we will typically handle are: The stories of Kennesaw State students and faculty through branded content and shortĭocumentaries, highlight moments of significance in the history of the University,Īnd deliver high level messages from the Office of the President and many others.
Help promote the University through branded commercials and recruiting videos, tell Video content that tells the story of Kennesaw State to a wide audience. The Office of Strategic Communications and Marketing produces high-quality, branded
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